Across Asia, the travel landscape is shifting faster than most expected - and not always along predictable lines.
Market performance is uneven. Capital is flowing into new destinations. Demand is being redirected across borders. And global disruptions continue to test how resilient travel businesses really are.
For industry leaders, this moment calls for sharper insight, stronger networks, and real-world perspective. That's why we're bringing together Skift Asia Forum 2026 on April 28-29 in Bangkok.
Over two days, senior executives from across aviation, hospitality, online travel, and destinations will examine the forces reshaping the region - and what they mean for the decisions ahead.
The program focuses on the key strategic questions leaders are actively working through:
• Where long-term growth is actually taking hold
• How influence over demand is shifting across the ecosystem
• What business models are best positioned for what comes next
You'll hear directly from leaders operating at scale across Asia, including Alan Watts (President APAC, Hilton), Omri Morgenshtern (CEO, Agoda), Jihong He (Chief Strategy Officer, H World), Boon Sian Chai (VP International Markets, Trip.com Group), Philipp Kandal (CPO, Grab), and Laura Houldsworth (MD & VP APAC, Booking.com), among others.
Equally important is the room itself. We curate the audience to ensure a strong mix of founders, operators, and senior decision-makers - creating space for conversations that are practical, candid, and grounded in how the industry actually works. Last year, 380 leaders from 19 countries joined us, with the majority at director level and above.
How to join us:
If you're a senior leader in travel, hospitality, aviation, or destinations, you may be eligible for a complimentary pass: [Apply to attend]
For suppliers and solution providers, tickets are available to join a highly targeted group of industry decision-makers: [Buy a ticket]
We expect to sell out - if you've been meaning to register, now is the time.
Best,
Peden Bhutia
Asia Editor, Skift
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